Top 2025 Sales Events: Dates & Deals

While Black Friday remains the undisputed champion of shopping events, many seasonal sales now rival its might. With retailers vying for your attention throughout 2025, finding incredible deals on tech, games, and more is easier than ever, even right now! To help you maximize your savings, we've compiled a list of key sale dates to mark on your calendar for 2025 and beyond.

1. Valentine's Day Sales (Now–February 14)

While not traditionally a shopping holiday, Valentine's Day fuels gift-giving, sparking early February discounts leading up to the big day. Expect deals on smartwatches, jewelry, LEGO flower sets, video games, and book sets. Often offering the year's best prices so far, these sales are worth checking out.

See the latest deals:

LEGO Botanicals Orchid: $49.99 ($39.99 at Amazon - 20% off)

LEGO Icons Flower Bouquet: $59.99 ($47.99 at Amazon - 20% off)

LEGO Botanicals Pretty Pink Bouquet: $59.99 at Amazon

LEGO Botanicals Wildflower Bouquet: $59.99 ($47.96 at Amazon - 20% off)

2. Presidents' Day Sales (February 13–17)

Following Valentine's Day, Presidents' Day brings sales on mattresses, clothing, laptops, and PCs. Expect sitewide deals from various retailers, including Amazon.

3. Tax Day Sales (April 15)

Tax Day, while not a holiday, often sees discounts on TVs, electronics, and LEGO sets, capitalizing on tax refunds and settlements.

4. Star Wars Day Sales (May 4)

May the 4th be with you…and your wallet! This day offers deals on Star Wars merchandise, including LEGO sets, movies, games, and collectibles.

5. Mother's Day Sales (May 8–11)

Similar to Valentine's Day, Mother's Day brings discounts on gifts like flowers, jewelry, watches, and chocolates, with occasional deals on other items.

6. Memorial Day Sales (May 22–26)

Memorial Day weekend often features sales on mattresses, clothing, appliances, laptops, and furniture, with major online retailers like Amazon, Walmart, and Best Buy participating.

7. Dads and Grads Sales (June 1–15)

June combines graduation and Father's Day, resulting in sales on big-ticket items like TVs, laptops, PCs, and furniture. A prime time to find electronics deals before summer sales.

8. 4th of July Sales (July 1–6)

The 4th of July often delivers impressive discounts on electronics (TVs, gaming monitors), mattresses, appliances, furniture, clothing, sporting goods, and grills.

9. Prime Day (Mid-July)

Amazon Prime Day, a major sales event rivaling Black Friday, now sees participation from many retailers. Expect deals across a wide range of products. Based on 2024, expect Prime Day 2025 around July 15-16.

10. Labor Day Sales (August 25–September 1)

Labor Day weekend offers significant discounts on mattresses, clothing, LEGO sets, laptops, PCs, Apple products, and outdoor gear, making it a prime shopping opportunity before Black Friday.

11. October Prime Day Sales (Mid-October)

Amazon's October Prime Day-like sale ("Prime Big Deal Days") provides another wave of deals before Black Friday, often matched by other retailers.

12. Black Friday Sales (November 1–30)

Black Friday remains the king of sales events, with deals spanning nearly the entire month of November, peaking around Thanksgiving and Black Friday itself (November 28th).

13. Cyber Monday Sales (November 30–December 5)

Cyber Monday, extending the Black Friday sales online, offers similar deals throughout Cyber Week.

14. Green Monday Sales (December 8–23)

Green Monday, offering last-minute holiday deals, often extends until Christmas.

15. New Year's Sales (December 26–January 1)

New Year's sales capitalize on returned gifts and retailer inventory clear-outs, often featuring good deals on electronics.